To establish credibility and professionalism, I created an updated logo for the business. Next, I filmed and edited educational videos featuring the client himself, where he explained the nuances of the tires, their benefits, and how they enhance performance in rallycross events. To showcase the tires in action, I attended an actual rallycross event, capturing impressive footage using an FPV drone and GoPro cameras. This raw footage was then skillfully edited into a captivating 60-second advertisement, highlighting the tires’ capabilities in a visually impactful manner.
